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February 28, 2024
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Culture

The Streaming War Continues: How HBO Max Is One-Upping Netflix By Lowering Prices

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The Street

By Veronika Bondarenko The WarnerMedia-owned streaming service is offering 20% off its monthly deals until the end of January. Not long after its rival Netflix (NFLX) – Get Netflix, Inc. Report announced that it was raising subscription prices across North America, HBO Max chose to take the opposite approach — by offering potential subscribers 20% off its monthly plans. WarnerMedia-owned HBO Max has, at present, two types of monthly subscriptions: an ad-supported version for $9.99 a month and an ad-free version for $14.99 a month. For those who sign up before the end of January, both plans wil…

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